Honoring Women’s History Month & Genpro’s Legacy
As Genpro celebrates 36 years of innovation, growth, and leadership in logistics, we take a moment to honor the incredible women who have been an integral part of this journey. In recognition of Women’s History Month, we sat down with Lorline and Carmen, two powerhouse women who have dedicated nearly two decades to shaping Genpro’s success. Their insights reveal not only how Genpro has grown, but also how women continue to break barriers in finance and logistics.
Genpro: More Than Just a Workplace—A Family
For both Lorline and Carmen, Genpro has been more than a career—it’s been a place of growth, mentorship, and opportunity.
“Genpro has always felt like more than just a workplace—it’s a family. The culture of trust, collaboration, and leadership support has made every challenge worth tackling.” – Lorline
“I always say that Genpro is like my mother—it has nurtured my growth, given me opportunities, and provided a strong foundation to build my career.” – Carmen
From mentors who guided them to a team that feels like family, their dedication to Genpro is fueled by the company’s commitment to people-first leadership.
Leadership & Career Growth: Breaking Barriers
The finance and logistics industries have historically been male-dominated, but Lorline and Carmen prove that hard work, expertise, and the right environment can open doors for women to lead.
“Genpro has given me the opportunity to take on leadership roles and expand my skill set. The company has always encouraged continuous learning and professional development, ensuring I had the resources to grow.” – Lorline
“Rob Goldstein, our president, has been a huge mentor in my career. His leadership, vision, and ability to push people to achieve more has shaped the way I lead today.” – Carmen
Both women credit Genpro’s leadership and mentorship for fostering a space where women can grow into decision-makers and industry leaders.
Work-Life Balance: A Company That Cares
The fast-paced nature of logistics and finance can be demanding, but Genpro ensures that balance and well-being are just as important as success.
“Genpro understands that work-life balance isn’t just a buzzword—it’s essential for long-term success and well-being. The leadership is flexible and truly cares about employees’ personal and professional growth.” – Lorline
“Even during COVID-19, Rob Goldstein ensured we had everything we needed to work from home comfortably—laptops, equipment, and most importantly, daily check-ins to see how we were doing as people, not just employees.” – Carmen
This people-first culture has played a major role in their commitment to the company for nearly two decades.
Advice for Women in Business: Confidence & Resilience
For young women looking to build a long and successful career in finance or logistics, Lorline and Carmen emphasize confidence, resilience, and continuous learning.
“Stay curious, be confident, and never stop learning. Find mentors, surround yourself with people who push you to grow, and always be open to new opportunities.” – Lorline
“Seek out mentors and never be afraid to take on challenges. Hard work and expertise will always shine through.” – Carmen
Both women encourage the next generation of female leaders to embrace new challenges and trust in their abilities.
The Heart of Genpro: A Culture of Care & Opportunity
As Genpro celebrates its 36th anniversary, Lorline and Carmen reflect on what makes Genpro truly special.
“Genpro’s success over the last 36 years is a testament to its strong culture, visionary leadership, and incredible people. It’s not just a company—it’s a family that genuinely cares about the well-being and growth of its employees.” – Carmen
“At Genpro, hard work, dedication, and teamwork create real opportunities. Whether you’re just starting out or have been here for years, Genpro provides an environment where you can learn, contribute, and truly make a difference.” – Lorline
With leaders like Lorline and Carmen paving the way, the future of Genpro—and women in logistics—is brighter than ever.